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Brand launches

Porsche Macan launch

An underused warehouse, reimagined as a luxury event space.

Porsche Macan displayed at its launch event

More than 400 guests joined the Porsche Exchange of Highland Park for the unveiling of the Macan. The event brought together bites by Artisan Catering, signature cocktails, a live DJ, an electronic violinist, and acrobats from Aloft Loft Chicago.

Custom cocktail napkins shared Macan facts, carrying the launch story into the smallest details. The Porsche Exchange won first prize in a regional dealership competition for the event.

Let’s create your occasion ↗

A closer look.

FROM THE MCD EVENTS ARCHIVE
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YOUR OCCASION. OUR OBSESSION.

Something worth
getting together for.

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